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TrustFinance Global Insights
2월 04, 2026
2 min read
10

Major automakers in China, including a joint venture by Nissan, are now offering car financing plans with repayment terms extending to as long as eight years. This aggressive strategy is a direct response to stagnant consumer demand in the world's largest auto market, with at least 10 other brands, including Xpeng, Xiaomi, and Geely, also launching similar long-term financing options.
The trend was initiated after China's financial regulator loosened rules last year, extending maximum consumer loan terms from five to seven years to boost consumption. Tesla was the first to offer a seven-year plan in January, prompting rivals to follow. Dongfeng Nissan's eight-year plan notably exceeds this guideline, requiring zero down payment and advertising daily payments as low as 27 yuan ($3.89) for certain models.
These extended financing options are designed to make new vehicles more accessible by lowering monthly payments, aiming to revive a market on track for its worst year since 2020. However, the move to push terms beyond the official seven-year cap raises questions about regulatory alignment and the potential risks of increasing long-term consumer debt within the sector.
The adoption of extended loan terms highlights the intense competitive pressure on automakers in China. While this tactic may stimulate short-term sales, its long-term market impact and regulatory implications remain critical factors for industry observers to monitor closely.
Q: Why are automakers in China offering longer loan terms?
A: They are attempting to stimulate sluggish vehicle sales by making purchases more affordable through lower monthly or daily payments.
Q: Which major brands are participating?
A: Dongfeng Nissan, Tesla, Xpeng, Xiaomi, and Geely are among the key brands offering extended financing plans of seven or eight years.
Source: Investing.com

TrustFinance Global Insights
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