Founded in 2011 and part of the Ideal Trends Group, Webfranquia.com positions itself as a major digital marketing franchise in Brazil. The company provides a turnkey business solution for individuals wanting to enter the digital marketing space. Franchisees are equipped with a platform, tools, training, and ongoing support to sell services like website development, e-commerce stores, SEO optimization, and social media management to small and medium-sized businesses. The model is designed as a low-investment, home-based business opportunity.