Simbull

Simbull was a financial-style gaming platform that positioned itself as a "stock market for sports." Founded in 2018, the company allowed fans to invest in the performance of their favorite professional sports teams by buying and selling virtual shares. The value of these shares fluctuated based on team performance (wins and losses) and market demand from other users. The mission was to create a new way for fans to engage with and profit from their sports knowledge. However, the company faced significant regulatory scrutiny over whether its product constituted sports betting or an unregistered security. Simbull officially ceased operations in May 2022.