Banyan

Founded in 2019, Banyan is a B2B infrastructure company that has built a platform to unlock the power of item-level purchase data. The company's mission is to connect consumers, financial institutions (like banks and fintechs), and merchants by providing the technological rails for consented access to SKU-level receipt data. This enables financial service providers to offer more personalized experiences, insights, and rewards, while allowing merchants to better understand customer behavior without compromising consumer privacy. Banyan's APIs securely transmit anonymized data, helping power the next generation of financial tools and applications.