cash back italia s.r.l.

Founded in 2007, cash back italia s.r.l. is one of the pioneers of the cashback model in Italy. The company operates the popular e-commerce portal Bestshopping.com. Its core business is to act as an intermediary between consumers and a wide network of online retailers. When a user makes a purchase at a partner store after clicking through the Bestshopping portal, Bestshopping receives a sales commission from the retailer. The company then shares a significant portion of this commission with the user in the form of cashback, creating a savings incentive for consumers and a performance-based marketing channel for merchants.