BoostPay

Launched in 2017, Boost is the fintech arm of Axiata Digital, a subsidiary of the telecommunications conglomerate Axiata Group. Initially an e-wallet for cashless payments, Boost has since evolved into a comprehensive platform offering a wide range of services including bill payments, online shopping, food delivery, micro-insurance, and digital credit through "Boost Credit". Its mission is to financially empower millions of users and merchants, particularly those in underserved communities, by making financial services more accessible and user-friendly. The company operates primarily in Malaysia and has expanded its regional footprint into Indonesia.