Founded in Stockholm in 2015, Gimi AB is a financial technology company with a mission to promote financial literacy among young people. The company provides a mobile application that connects parents and children, allowing parents to automate allowances, set up paid chores, and monitor their child's spending. For the children, the app serves as an educational tool for earning, saving, and spending money responsibly, supplemented by a connected prepaid Mastercard. Gimi aims to bridge the gap in financial education by providing a safe and practical environment for kids to learn crucial money management skills for the future.