CRM

Founded in 1999 by Marc Benioff, Salesforce, Inc. pioneered the software-as-a-service (SaaS) delivery model. The company provides a comprehensive suite of CRM applications focused on sales, customer service, marketing automation, analytics, and application development. Its mission is to empower companies of all sizes to connect with their customers through its "Customer 360" platform, which integrates all departments to create a single, shared view of every customer.