CFONow is a financial services firm that offers outsourced accounting and strategic finance solutions to startups and growing companies. Their core services include fractional CFO support, bookkeeping, controller services, financial planning & analysis (FP&A), and tax assistance. The company's mission is to provide businesses with access to high-level financial expertise and strategic guidance without the significant expense of hiring a full-time, in-house finance department, thereby enabling them to make informed decisions and scale effectively.