Alpha Direct

Founded in 2014, Alpha Direct is a leading short-term insurer in Botswana with a mission to make insurance simple, affordable, and accessible. The company leverages technology to streamline processes and operates on a direct-to-consumer model, which eliminates the need for brokers and reduces costs for customers. They specialize in products such as motor, home, legal, and funeral insurance, aiming to provide innovative and convenient solutions for the Botswana market.