1st Financial Bank USA

1st Financial Bank USA is an FDIC-insured bank that has specialized in the college student credit card market for over 30 years. The company's mission is to be a partner for individuals building their financial future, focusing on providing credit card products to those with limited or no credit history. It operates as a direct issuer of Visa and Mastercard credit cards, marketing its products to students and others seeking to establish a positive credit record.