iFlip Invest

iFlip Invest is an SEC-registered investment adviser that aims to make sophisticated, algorithm-based investing accessible to the general public. The company's core product is a mobile and web application that uses artificial intelligence to analyze market data and automatically manage user portfolios. The algorithm is designed to strategically shift investments between equities (primarily tracking the S&P 100) and cash positions to capitalize on market uptrends while aiming to mitigate risk during downturns, without the emotional decision-making common in manual trading.