Company Information

Get to know HappyEMI

Founded in 2017 by Sujay Raj and Anmol Vij, HappyEMI was a Bengaluru-based financial technology startup. The company's mission was to make purchasing more affordable for consumers by offering instant, paperless credit at both online and offline retail checkout points. In 2018, HappyEMI was acquired by the lending platform KrazyBee, which operated ZestMoney. Following the acquisition, HappyEMI's technology and operations were integrated and rebranded to power ZestMoney's "Cardless EMI" product, a pioneer in India's Buy Now, Pay Later (BNPL) market. The parent entity, ZestMoney, officially shut down its operations in December 2023.

Industry

Financial PaymentPRIMARY
Financial Other Service

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HappyEMI

India

Founded in

15 May 2017 (9 Years)

Founded

Last online: No recent activity

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OVERALL SCORE

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Regulated

Recommended

IUX

(2,283 reviews)

Mauritius

2015

(10 years)

Security Information :

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ASIC

Security Information

Warning

This company is currently Unproved.

Please be cautious of the potential risks!

License

A Grade License

Issued by globally renowned regulators, these licenses ensure the highest trader protection through strict compliance, fund segregation, insurance, and regular audits. Dispute resolution and adherence to AML/CTF standards further enhance security.

B Grade License

Granted by respected regional regulators, these licenses offer robust safety measures such as fund segregation, financial reporting, and compensation schemes. Though slightly less strict than Tier 1, they provide dependable regional protection.

C Grade License

Issued by regulators in emerging markets, these licenses offer basic protections such as minimum capital requirements and AML policies. Oversight is less stringent, so traders should exercise caution and verify safety measures.

D Grade License

From jurisdictions with minimal oversight, these licenses often lack key protections like fund segregation and insurance. While attractive for operational flexibility, they pose higher risks to traders.

TrustFinance is not a licensed financial advisor and is not affiliated with any financial institutions in your region. We encourage you to do your own research before making any investment decisions.