Bynk

Founded in 2016 in Stockholm, Bynk AB aimed to simplify consumer lending in Sweden through a data-driven, mobile-first approach. The company offered flexible personal loans with individualized interest rates determined by an automated credit scoring process. In 2020, Bynk rebranded to Rocker to reflect its expanded mission of becoming a comprehensive financial services provider. Under the Rocker brand, the company has evolved into a neobank, offering a wider range of services including payment cards, savings accounts, and personal finance management tools, while still providing consumer credit products.