Bored Ape Yacht Club

Yuga Labs is a web3 company best known as the creator of the Bored Ape Yacht Club (BAYC), a prominent NFT project launched in April 2021. The project features algorithmically generated cartoon ape avatars on the Ethereum blockchain, with ownership granting access to an exclusive online community, commercial usage rights for the owned ape, and other member-only benefits. Yuga Labs' mission is to build a media empire around its intellectual property, which has expanded through the acquisition of other major NFT projects like CryptoPunks and Meebits. The company aims to foster a creator-centric web3 ecosystem through storytelling, experiences, and community engagement.